Instruction, Presentation, and Awards

Instruction

Email Newsletters: Part 1: Getting Started with E-Newsletters

Online and face-to-face training (2014–2015)
This presentation covers basic principles of email newsletters including: when to send bulk email, how not to be labeled SPAM, selecting an e-Newsletter service, working with subscription lists, and creating an email marketing plan.

Email Newsletters: Part 2: Using MailChimp to create an Extension-branded newsletter

Online and face-to-face training (2014–2015)
You have a list, a message, and a distribution plan…but do you have an Extension-branded newsletter? This session covers creating a subscription list, importing and modifying the UGA Extension or CAES template, setting up and previewing your first campaign, and examining reporting features in MailChimp.

Blogging 102: In Practice

Online and face-to-face training (2015)
Moving beyond the basics of blogging, this presentation discusses the following issues found in practice: planning your content, optimizing content for search engines, writing posts, engaging your readers, sending email notifications, and repurposing word documents and PDFs.

Blogging 101: Basics

Online and face-to-face training (2014–2015)
Blogging 101 covers basic principles of blogging and demonstrations of the following in WordPress: creating a post from start to finish, making an "about" page, adjusting menus, adding widgets to the sidebar, customizing the blog's design, and adding new users.

Send Your Message to the Masses, Part 1: Set up an E-newsletter Service

Online and face-to-face training (2012–2014)
Do you want to send a newsletter to your clients via email and are not sure where to start? This session presents the ins-and-outs of creating an e-newsletter service. It will cover how to set up a new list, establish a distribution strategy, build a subscriber base, and craft a content plan. Tips and legal requirements to avoid being labeled as SPAM will also be discussed. A general overview of MailChimp and its reporting tools will be provided.

Send Your Message to the Masses, Part 2: Create an Extension Branded E-Newsletter

Online and face-to-face training (2012–2014)
You have a list, a message, and a distribution plan…but do you have an Extension-branded newsletter? Take the guesswork out of designing a newsletter that will work in countless devices and email services – learn how to reuse and edit the Extension e-newsletter template. This session will teach you how to upload the template into MailChimp, manipulate the built-in features to fit your newsletter, and add your content.

Send Your Message to the Masses, Part 3: Using MailChimp

Online and face-to-face training (2012–2014)
This session picks up where Part II left off. We will upload the template into MailChimp, manipulate the built-in features to fit your newsletter, and add content. Leave with tips, tricks, and checklists to help send out your first campaign.

Do You YouTube? Part 1: Putting Your Videos on the Web

Online training (2012)
Extension is embracing YouTube as method for county agents and specialists to self-publish educational content. We are also proactive in ensuring online videos are captioned and accessible for all users. Learn the basics requirements for making your videos accessible and how to get your videos included on the Extension YouTube channel.

Do You YouTube? Part 2: Making Your Videos Accessible

Online training (2012)
Walk through a workflow to learn how to write transcripts, produce accurate captions with free online tools, add captions to your movies, dynamically produce text-only transcripts, and use other YouTube features to maximize your message. Leave with tutorials you can use to make your YouTube content 508 compliant and accessible to all.